01 / FRONTEND PERFORMANCE
6.6 → 3.6sFirst Contentful Paint in a B2B homepage test.
Median of three mobile Lighthouse testsTHE ENGINEERING COLLECTION / 2026
8 projects. One product mindset. 01—08 / The collection
Made for the real world Featured projects
My shortlist Save projects to revisit them
BEHIND THE BUILD / 01
More than what
you see on screen.
The interface is only the beginning. These are documented outcomes from delivery, migration, performance, and product-research work.
02 / DATA ENGINEERING
−56%Publishing platform database footprint after optimization.
2,203 MB reduced to 965 MB03 / CONTENT MIGRATION
816Posts preserved, with 3,180 media assets and 250 users.
RTL website migration04 / RELIABILITY
−60%Hypotheses evaluated in a provenance-aware research pipeline.
Research signals, not proven demandSERVICES / 01
What I can
build for you.
For businesses and teams: from a single landing page to a full product. Every project is responsive, fast, SEO-ready and available in English, Hebrew and Arabic with proper RTL.
01
Landing pagesConversion-focused landing pages for launches, campaigns and lead generation, with clear calls to action, forms and analytics.
Next.js or WordPress · tested with Lighthouse02
Figma to full websiteYour Figma design built into a complete, responsive website: every page, state and breakpoint, ready for your team to edit.
Example: DocZigi, from design to responsive build03
Website redesign & rebuildA modern redesign of your existing site that protects your content, users and search visibility, with migration, speed and technical SEO included.
Example: 816 posts and 250 users preserved; database −56%04
Online stores & business systemsE-commerce stores and B2B portals connected to inventory, payments, ERP and CRM, with AI features where they save real time.
Examples: Tikram, B2B MarketTHE BUILDER'S STORY / 03
From developer
to technical partner.
Combining senior engineering delivery with an entrepreneurial understanding of MVP strategy, usability, business systems, and going to market.
CURRENT
Tikram Marketplace
Founder & Lead Engineer
Seller workflows, multi-vendor commerce, AI product operations, Azure and storefront architecture.
2026
Independent Consulting
Senior Full-Stack Engineer
B2B commerce, WordPress, APIs, inventory, performance, SEO, and business-facing delivery.
2024 – PRESENT
WiseTarget 2.0
Lead Engineer
Agentic marketing systems, AI workflows, data integrations, RAG and engineering quality.
2021 – PRESENT
Luaper Tech, Inc.
Founder & CTO
Commerce systems, migration, personalization, product strategy and merchant operations.
★Upwork · 5.0/5.0 across completed engagements✦JumpTAU Accelerator · Tel Aviv University✦Microsoft for Startups · US$100K credits✦Vercel AI Accelerator✦Technion Full-Stack Training✦Arabic · Hebrew · English
THE TECH STACK / 02
One builder.
Full-stack perspective.
From product discovery and Figma to scalable backend systems, cloud infrastructure, and operational AI. Built for outcomes—not stacks for their own sake.
CHAPTER 01
</>
Frontend & ProductReact · Next.js · TypeScript · React Native · Angular · Figma · Responsive UI
CHAPTER 02
{ }
Backend & DataNode.js · Python · PHP · REST APIs · PostgreSQL · Supabase
CHAPTER 03
✳
AI & AutomationAgentic workflows · RAG · MCP / FastMCP · OpenAI / Claude APIs · Durable workflows
CHAPTER 04
↗
Commerce & CloudMedusa / Mercur · WooCommerce · Shopify · Azure · Cloudflare · AWS · Docker
THE NEXT EPISODE
Let's build
what's next.
Have a platform to launch, a storefront to transform, or a complicated engineering challenge? I work from early product thinking through real production delivery.
Based in Kafr Yasif, Israel · Working in English, Hebrew and Arabic